Case Study: Boosting Efficiency and Lead Conversion for a Real Estate Agency with AI Solutions
Background
Eastern Suburbs Realty, a boutique real estate agency in Sydney, Australia, specialises in residential property sales and rentals. The agency prides itself on providing personalised service to clients, helping them find their dream homes or investment properties. However, as the agency grew, it faced challenges in managing enquiries, following up with leads, and maintaining consistent communication with clients. To address these issues, Eastern Suburbs Realty implemented AI solutions from Uno AI Hub, including both AI Voice Agents and AI Live Chat Agents, to streamline operations and improve lead conversion.
Challenges Faced by Eastern Suburbs Realty
High Volume of Enquiries: The agency received numerous calls and website visits daily from potential buyers, renters, and sellers, making it difficult for the small team to respond promptly.
Missed Opportunities: Many leads were lost due to delayed responses or unanswered calls, especially during weekends and after hours.
Time-Consuming Follow-Ups: Agents spent significant time following up with leads, which reduced the time available for property showings and client meetings.
Repetitive Questions: Staff frequently answered the same questions about property listings, pricing, and availability, which took time away from more complex tasks.
Limited After-Hours Support: Many potential clients reached out outside of business hours, but there was no system in place to handle these enquiries.
Solution: Implementing AI Employees from Uno AI Hub
Eastern Suburbs Realty partnered with Uno AI Hub to deploy a comprehensive AI solution featuring both Voice Agents for phone enquiries and Live Chat Agents for website visitors. These AI Employees were programmed to handle real estate-specific tasks, providing accurate property information, scheduling appointments, and following up with leads.
Key Features of the AI Voice Agent
Property Information: The AI Voice Agent provided detailed information about available properties, including location, price, features, and open house schedules.
Lead Qualification: The agent asked potential clients key questions (e.g., budget, preferred location, property type) and categorised leads based on their readiness to buy, rent, or sell.
Appointment Scheduling: Clients could book property viewings or consultations directly through the AI Voice Agent.
24/7 Availability: The AI Voice Agent handled phone enquiries outside of business hours, ensuring no lead was missed.
Follow-Up Automation: The agent followed up with leads via phone or text, reminding them of upcoming appointments or asking if they needed further assistance.
Key Features of the AI Live Chat Agent
Instant Website Engagement: The AI Live Chat Agent engaged visitors immediately upon website arrival, answering questions about listings in real-time.
Document Handling: The chat agent could share property brochures, floor plans, and neighbourhood information directly through the chat interface.
Multi-language Support: The chat agent communicated with international buyers in their preferred language.
Lead Capture: The AI collected visitor contact information and property preferences for follow-up.
Seamless Handover: For complex enquiries, the chat agent could schedule a call with a human agent or transfer the conversation when appropriate.
Results and Impact
After six months of using Uno AI Hub's AI Employees, Eastern Suburbs Realty experienced significant improvements in their operations and client engagement:
Increased Lead Conversion: The agency reported a 30% increase in lead conversion rates, as the AI Employees ensured prompt responses and effective follow-ups across both phone and website channels.
Improved Efficiency: Agents saved an average of 20 hours per week by delegating routine enquiries and follow-ups to the AI Employees, allowing them to focus on high-value tasks like property showings and negotiations.
Enhanced Client Experience: Clients appreciated the quick responses and 24/7 availability, leading to a 15% increase in positive reviews and referrals.
Reduced Missed Opportunities: The AI Employees captured and qualified 100% of incoming leads, even during weekends and after hours.
Cost Savings: By automating repetitive tasks, the agency avoided hiring additional administrative staff, saving approximately $35,000 annually.
Customer Testimonial
"The AI Employees from Uno AI Hub have been a fantastic addition to our team. It's like having virtual assistants who never sleep. Our clients love how quickly they can get information whether they call or visit our website, and we've been able to focus more on closing deals. The combination of Voice and Chat agents ensures we never miss an opportunity. It's been a game-changer for our business!" — Emma Carter, Managing Director of Eastern Suburbs Realty
Lessons Learned
Omnichannel Approach: The combination of AI Voice and Live Chat Agents created a seamless experience for clients regardless of how they chose to engage.
Lead Prioritisation: The AI Employees' ability to qualify and categorise leads helped agents focus on the most promising opportunities.
Regular Updates: Keeping the AI Employees' property database and scripts up to date ensured they remained accurate and relevant to client needs.
Conclusion
By adopting AI Employees from Uno AI Hub, Eastern Suburbs Realty successfully addressed its operational challenges, improved lead conversion, and enhanced client satisfaction. This case study highlights how real estate agencies can leverage AI technology to streamline operations, provide exceptional service, and grow their business in a competitive market through both voice and chat interfaces.
